24HR EDGE CONTROL

Product Protocol: Leave-in Moisture Spray

I don’t just formulate products; I engineer protocols. By combining structural precision with clinical trichology, IVY WILD ensures the hair’s foundation is as strong as its finish.

001 / THE CLINICAL BLUEPRINT

The hairline is the most vulnerable section of the hair’s architecture. Traditional gels use harsh alcohols that dehydrate the follicle, leading to structural failure and thinning.

Our 24HR Edge Control is a high-performance, water-based pomade engineered to provide a glass-like finish without compromising the scalp’s health. Formulated with 70% Purified Water, it blocks atmospheric humidity and prevents reversion, ensuring your "engineered finish" remains intact for a full 24-hour cycle.

002 / PRODUCT DETAILS: THE MECHANICAL SPECIFICATION

A transparent, non-greasy formula designed specifically for the perimeter. This clinical blueprint ensures maximum hold while actively replenishing moisture to prevent the "white flake" residue common in generic formulations.

• Mechanical Function: High-definition smoothing and structural "lock-in."

• Structural Impact: Blocks environmental humidity to prevent texture reversion.

• Target Concerns: Frizz, thinning edges, and atmospheric moisture loss.

• Texture: Transparent, firm-hold water-based pomade.

• Ethical Specs: Free from Mineral Oil, Parabens, and Sulphates | 100% Transparent | 100ml.

003 / INGREDIENT PROTOCOL: THE MECHANICAL SPECIFICATION

004 / USAGE PROTOCOL

Analyse: Identify the areas of the perimeter requiring reinforcement.

Apply: Use fingertips or an edge brush to apply a small amount of product to the baby hairs.

Style: Use the IVY WILD Edge Brush to swoop and smooth into the desired architectural shape.

Seal: For maximum 24-hour hold on kinky/coily textures, tie down with a silk scarf for 5–10 minutes to "set" the protocol.

LOGISTICS & DELIVERY

Status: In Stock — Precision dispatched within 24 hours.

Flexible Payments: Pay over 3 easy installments with Klarna.

UK Delivery: Options from £4.98 (Standard) to Next Day.

USA Delivery: International Tracked (5-7 days) or Economy options available.

Global Shipping: Direct protocols for EU, Caribbean (Barbados, Jamaica, Montserrat), and Africa (Ghana, Nigeria).

"By combining structural precision with clinical trichology, IVY WILD ensures the hair’s foundation is as strong as its finish." — Sherine, Founder

Community Approved: Backed by 2,000+ Braid Social alumni and a community of 12,700+ followers who trust in engineered results.